If you haven't seen it yet, we've just come across Mister Bluejake's latest entrepreneurial adventure. He seeks to establish a Gothamist for Chicago - the Chicagoist (still Beta). We certainly think it's a good a idea to proceed with the familiar layout, BUT can't we have anything other than CHICAGO-IST. The -IST is fine but please try to find a synonym for the pre -IST part of the word! TA!

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